日前，英国设计师品牌 Paul Smith 通过与芬兰搜索技术服务商 Klevu 和伦敦网站设计公司Limesharp 的合作，刷新了其数字商务体验。短短八周里，品牌官网的电商转化率（ecommerce conversion rate）提高31%，搜索收入（revenue from search）增长74%，每次会话价值（per session value）提升了26%。
其中，Klevu 的类别商品陈列解决方案使得男士类别页面转化率提高了34%，每次会话价值提高了20%：女士类别页面转化率提高了49%，每次会话价值提高了15%。
品牌由同名设计师 Paul Smith 于1970年成立，起初是一家位于英国诺丁汉的9平方米小店。50多年来，Paul Smith 一直致力于独立设计，倡导积极、好奇和创造精神以及将客户体验放一切地位 …
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