上月，在法国奢侈品巨头 LVMH 集团的股东大会上，集团首席执行官 Bernard Arnault 证实，集团正与巴黎2024年奥运会及残奥会主办方讨论一级赞助（赞助费在1至1.5亿欧元间）事宜，谈判仍在进行中。
据悉，尽管巴黎2024年奥运会的赞助预算已于2022年底完成了80%，但仍有空间可进一步吸纳优质赞助商的加入。目前的一级赞助商行列已有 BPCE 银行集团、电力集团 EDF、电信运营商 Orange、制药巨头赛诺菲（Sanofi）和零售集团家乐福（Carrefour）等法国本土企业。
上图：巴黎2024年运动会官网显示的部分一级赞助商
Bernard Arnault 在回应有关此次赞助的传闻时表示：“您所说的合同尚未签署。它正在谈判进程中，就像任何谈判一样，它可能会签署 …
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