日前，法国奢侈品公司 Chanel（香奈儿）支持的新西兰“原产地追溯”创业公司 Oritain 在由 Highland Europe 领投的 C轮融资中成功筹集了5700万美元，Oritain 的原有投资方 Long Ridge 也参与了本轮融资。公司并未透露具体估值数据，但表示，因年增长率超过90%，客户保留率超过100%，其估值已高于从前。
Oritain 表示，这笔资金将用于支持其“法证追溯”业务的进一步发展，其中包括评估产品来源和成分的先进技术，以及用于识别的、不断扩大的“原产地指纹”数据库，同时，公司还将把业务扩展至新的市场、行业，以巩固其作为产品可追溯性验证的领导者地位。此前，Oritain 在帮助各品牌和美国政府检测棉花、咖啡和皮革等商品的原产地方面具有领先 …
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