球鞋市场近期发生不小的变化，像 Nike Dunk、adidas Samba、Gazelle 这类运动鞋，过去往往开卖不久就快速售罄，也在球鞋再售市场占有一席之地；不过，充满功能性的运动鞋品牌像是 ASICS、Salomon、Hoka、On 现在正快速崛起。
随著「Gorpcore」风格的流行，名人和时尚爱好者都开始将目光投射在 Salomon XT-6、ASICS Gel Kayano 14 等「Sportstyle」鞋款身上，像是 Hoka、On 等户外运动品牌也变得更加受欢迎；从 StockX 等再售平台最近一年的销量来看，On 增长 15,000%，Salomon 成长 202%，ASICS 也提高了 72%。
尽管这些品牌的销售量仍落后 Nike、adidas 和 New Balance，但 ASICS、Salomon 已经晋升至球鞋类销售榜的第 5 和第 6 位，消费者寻找具有高性能鞋款似乎成为一种趋势；如今不是只有户外活动玩家会购买 Salomon，就连时尚爱好者和日常消费者也趋之若鶩。
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