市场研究公司 Transparency Market Research Inc. 近期发布报告，预计从2022年到2031年，全球美容市场将以5.0%的复合年增长率蓬勃发展。尤其是快速增长的护肤品市场以及亚太地区的崛起将推动全球美容行业的发展。
报告预计， 截至2023年，全球美容市场预计将达到4510亿美元；到2031年的市场总价值将达到6630亿美元。
报告总结了以下几点推动美容市场增长的主要驱动力：
消费者对外表的关注和彰显个性的愿望是市场的基本驱动力。
社交媒体平台的影响力不断上升。
人们越来越重视整体健康和自我保健，从而将美妆产品（如防晒护肤）融入整体健康的程序中，促进了对提升自信和放松的产品的需求。
随着人口老龄化和人们对护肤、抗衰老产品 …
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